In this episode of the Woodpreneur Podcast, Steve Larosiliere interviews Mike McCormack from McCormack Builders. Mike shares how he started his custom home-building company and the challenges and successes he has experienced over the years. He discusses the importance of self-education and continuous improvement in the construction industry. Mike also talks about the plans for his company, including moving to a new headquarters and implementing more efficient building practices. Steve provides feedback on marketing strategies, emphasizing the importance of storytelling and building relationships with clients.

Listen to the episode here:

Takeaways:

  • Continuous self-education is crucial in the construction industry.
  • Building strong relationships with clients is essential for success.
  • Telling stories and showcasing the process behind builds can attract potential clients.
  • Optimizing marketing strategies can lead to increased visibility and growth.

Chapters:

00:00 – Introduction and Background

01:20 – Getting Started in the Construction Industry

03:11 – Taking a Chance and Starting McCormack Builders

06:22 – Building a Dream Headquarters

08:46 – Growth and Scaling the Business

09:59 – The First Critical Hire

13:09 – Realizing the Potential of the Business

15:42 – No Imposter Syndrome

17:23 – The Importance of Self-Education

19:05 – Attracting the Right Clients

21:08 – Future Plans and Growth

23:48 – Marketing and Business Advice

26:28 – Telling More Stories and Building Relationships

28:00 – Feedback on Marketing Strategy

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Connect with Mike at:

https://www.instagram.com/mccormackbuilders/

https://mccormackbuilders.com