In this episode of the Woodpreneur Podcast, host Steve Larosiliere speaks with Bucky and Melissa Miller of Miller’s Rustic Sawmill. They share their journey from tree work to establishing a successful sawmill business, emphasizing the importance of community engagement, innovative marketing strategies, and balancing roles within their partnership. The Millers discuss their product offerings, including live-edge slabs and custom furniture, and how they’ve revitalized their small town while navigating growth challenges and opportunities.

Takeaways

  1. Starting a sawmill allowed them to stay closer to home.
  2. Community engagement has been a cornerstone of their success.
  3. Facebook Live sales boosted visibility and expanded their market.
  4. High-quality, custom products set them apart.
  5. Balancing risks and opportunities drives their strategy.

Chapters

00:00 – The Journey Begins: From Tree Work to Sawmill

02:56 – Building a Business: The Early Years

05:47 – Community Impact: Revitalizing King City

09:01 – Product Offerings: From Slabs to Custom Builds

11:54 – Navigating Risks and Opportunities

15:12 – Innovative Sales Strategies: Live Sales and Beyond

17:55 – Balancing Roles: The Power of Partnership

21:11 – Future Growth: Expanding the Brand

24:05 – Final Thoughts: Building a Legacy

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Connect with Millers:

https://millersrusticsawmill.com/

https://www.instagram.com/millersrusticsawmill

https://www.facebook.com/millersrusticsawmill